The Adobe Audience Manager solution includes the following components/modules:

  • Audience Manager User Interface: Enables customers to define and classify the types of data they wish to track on their website.
  • Data Collection Servers (DCS): Obtain audience information from multiple sources, including customer websites, third-party data providers, customers’ partners, and other Adobe Digital Marketing Solutions. The audience data is then processed based on the signal, trace, and segment rules defined by the customer in the Audience Manager user interface.
  • Profile Cache Servers (PCS): Store two-week historical activity from specific users, which can then be joined with DCS data.
  • Outbound Publisher: Publishes content using server to server HTTP in real-time.
Adobe Audience Manager Architecture

Adobe Audience Manager Architecture


Amit Kumar

Results driven Adobe Certified Architect with extensive experience managing and implementing marketing Strategies to drive business growth. Enjoy optimizing the customer experience through the use of data, futuristic thinking + channel mixing – e.g., using creative combinations of traditional methods + shiny new toys like automation platforms.

2 Comments

Andrew · September 24, 2018 at 6:29 am

Build 360 Degree audience profiles and personalize cross-device marketing campaigns with Our Data Management Platform Services https://softcrylic.com/adobe-audience-manager-dmp/

Andrew · September 24, 2018 at 6:30 am

Build 360 Degree audience profiles and personalize cross-device marketing campaigns with Our Data Management Platform Services
https://softcrylic.com/adobe-audience-manager-dmp/

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